What Yuri supplies
Ceremonial and cafe-grade matcha
Built for cafes, specialty grocers, and hospitality teams that need dependable inventory and a product customers will come back for.
Yuri Bourque
Matcha distribution for shops that care about quality.
Yuri is building a focused distribution business for ceremonial and cafe-grade matcha, helping retailers and hospitality teams source reliable product with a cleaner story behind every tin.
Launching a supply network centered on consistency, freshness, and trust.
Who this is for
Retail and wholesale partners
From small counters to multi-location beverage programs, the focus is practical distribution rather than hobbyist one-off sourcing.
What matters
Freshness, clarity, and repeatability
The business is positioned around stable sourcing, transparent quality standards, and product that performs reliably in service.
Approach
A simple operating model for a demanding product.
Source with discipline
Focus on producers and lots that meet a clear quality bar instead of chasing broad catalogs with uneven standards.
Distribute with consistency
Treat reliability as part of the product so partners can plan menus, shelves, and reorders with confidence.
Grow with partner feedback
Build the catalog around what accounts actually need, not around unnecessary complexity or trend-chasing.
Current direction
Early-stage, but aimed at serious buyers.
The business is taking shape now, with an emphasis on strong relationships and a sharp product focus from the start.